Are any of you in or from the UK–love you Brits–and love you even more now that I’ve heard of Selfridges the uber chic department store that offers the creme de la creme brands in addition to unique shopping experiences such as SILENT shoe shopping and exclusive collections and collabs with the classics–after all, they’ve been around since 1910!! We’re talking solid spots in fashion and retail history here. How can a department store have that much history wrapped up in a glitzy, swanky bow? Oh, let me count the ways…
1. Twas the night before Christmas when a man named Michael Bond bought his wife the last bear on the shelf at Selfridges in London. They named the bear Paddington and later launched the The Paddington Bear! Stop–this gets better..
2. On July 25 1909, French aviator Louis Bleriot flew across the English Channel from Calais to Dover, earning his place in history as the first person to successfully fly over water. His fragile monoplane was placed on show at Selfridges, where over 150,000 visitors queued to see it. Talk about a crazy cool collab!
3. (my favorite!) In 2007, Hermes created two exclusive Birkin bags in the Selfridges yellow Pantone 109. More than 1,000 people tried to buy them! So fun, right!?
But unlike most retailers, their unique shopping experiences aren’t limited to in-store buyers–they make quite an effort to give their online shoppers a taste of the Selfridges fun, too, i.e.: this beyond adorable “Not Your Usual Christmas” video they created to introduce their luxury gift guide! If this doesn’t get you into the holiday spirit, I don’t know what will!
Not to mention, the gift guide is probably the most comprehensive gift guide I think I’ve ever seen–I love it! And it couldn’t be more appropriate that I fancy the gift guide titled “The Tricky Girl.” My husband wouldn’t argue that one to be accurate! Im admittedly THE HARDEST PERSON to buy for (you know me–Im a details gal). But let’s be honest–here it is, four days before Christmas and I STILL don’t know what Im getting for the hubs! Which would mean, of course, I would say he is one “Tricky Male” (He’s one of those guys thats so easy to shop for that it’s insanely difficult). Luckily (!!!!!!) Selfridges has a guide for that too! How incredibly chic is this grooming box?! Definitely swing by to watch their video, get into the Christmas spirit and browse their gift guides! Happy Holidays and Merry Christmas to you!
This post brought to you by Selfridges & Co. (with video provided by GoViral). All opinions are 100% mine.